Privacy Policy

1. Introduction

Welcome to the Privacy Policy of SEO Next Door, an SEO and Web Development Agency operating in Nigeria. This Privacy Policy explains how we collect, use, disclose and protect your personal and non-personal information when you visit seonextdoor.com (the “Site”).

We are committed to safeguarding your privacy and handling your data transparently and lawfully. This policy applies to all visitors, users and prospective clients who interact with the website or our services. By accessing or using this website, you confirm that you have read, understood and agreed to this Privacy Policy.

This Privacy Policy is designed to comply with the Nigeria Data Protection Act (NDPA) 2023, the Nigeria Data Protection Regulation (NDPR) and applicable international data protection standards.

2. Information We Collect

2.1 Personal Information

We collect personally identifiable information you voluntarily provide when:

• Completing contact or inquiry forms
• Requesting consultations or services
• Subscribing to newsletters or blog updates
• Communicating via email or social media
• Registering for webinars or downloadable resources

This may include your full name, professional title, company name, email address, phone number, business address and payment information.

2.2 Non-Personal Information

We automatically collect IP address and approximate location, browser type and version, device and OS details, referring URLs and visit duration when you access the Site.

2.3 Automated Data Collection

The Site uses cookies, web beacons, log files and session replay tools to understand how users navigate the Site, which pages perform best and to identify technical issues.

3. How We Use Your Information

3.1 Service Provision

• Responding to inquiries and delivering SEO services
• Processing payments and invoices
• Providing ongoing client support

3.2 Communication

• Sending service-related updates and resources
• Delivering newsletters and marketing content (with consent)
• Conducting feedback and satisfaction surveys

3.3 Site Optimization

• Analyzing traffic and user behavior
• Improving website content and performance
• Running A/B and conversion tests

3.4 Marketing and Advertising

• Running digital marketing campaigns and retargeting
• Measuring campaign performance and audience insights

3.5 Legal and Regulatory Compliance

• Complying with Nigerian laws and preventing fraud
• Enforcing Terms of Service and maintaining records

4. Legal Basis for Processing Data

4.1 Consent

Where you have given explicit consent for newsletters, marketing communications, cookies and webinar registrations. You may withdraw consent at any time.

4.2 Contractual Necessity

Where processing is required to perform a service agreement, deliver purchased services or process payments.

4.3 Legitimate Interests

For website analytics, service improvement, fraud prevention and direct marketing where legally permitted.

4.4 Legal Obligations

Where processing is required to comply with Nigerian tax laws, court orders or regulatory obligations.

5. Cookies and Tracking Technologies

5.1 Types of Cookies Used

• Essential Cookies: Enable core site functionality
• Performance Cookies: Analyze site usage
• Functionality Cookies: Remember your preferences
• Targeting Cookies: Support advertising efforts

5.2 Managing Cookies

You can manage cookies through your browser settings, cookie consent banners or third-party opt-out tools. Disabling cookies may affect certain Site features. See our Cookie Policy for full details.

6. Third-Party Services and Data Sharing

6.1 Service Providers

We work with trusted vendors including website hosting providers, email marketing platforms, CRM systems and payment processors. They only access data necessary to perform their functions and are bound by confidentiality obligations.

6.2 Analytics Providers

Analytics tools including Google Analytics, heatmaps and conversion tracking services collect anonymized usage data through cookies.

6.3 Marketing and Advertising Partners

Advertising and marketing may involve social media platforms (LinkedIn, X, Facebook), email campaign platforms and digital advertising networks.

6.4 Business Transfers

In the event of a merger, acquisition or asset sale, personal data may be transferred. Users will be notified where legally required.

6.5 Legal Disclosures

Information may be disclosed in response to court orders, regulatory investigations or fraud prevention concerns.

7. Data Retention and Storage

7.1 Retention Periods

• Contact information: Up to 3 years
• Client and service records: Up to 7 years
• Analytics data: Up to 26 months
• Marketing preferences: Until consent is withdrawn

7.2 Storage Locations

Data may be stored on secure servers in Nigeria or other jurisdictions where our service providers operate, provided appropriate safeguards are in place.

7.3 Data Deletion

You may request deletion of your data, subject to legal obligations, regulatory requirements and legitimate business needs.

8. Data Security Measures

8.1 Technical Safeguards

• Encrypted data transmission (TLS/SSL)
• Firewalls and access controls
• Regular system monitoring
• Secure authentication practices

8.2 Organizational Measures

• Limited access to personal data
• Staff and vendor confidentiality obligations
• Internal data protection procedures

8.3 Breach Notification

In the event of a personal data breach, affected individuals and relevant authorities will be notified without undue delay, in line with NDPA and NDPR requirements.

9. Your Privacy Rights

9.1 Access and Portability

• Confirm whether your data is being processed
• Access your personal data
• Request a copy of your information

9.2 Correction and Deletion

• Correct inaccurate data
• Request deletion of personal data
• Restrict certain processing activities

9.3 Objection and Withdrawal

• Object to processing based on legitimate interests
• Withdraw consent at any time
• Opt out of marketing communications

9.4 Automated Decision-Making

We do not engage in fully automated decision-making that produces legal or significant effects on individuals.

9.5 Exercising Your Rights

Send a request via email, provide sufficient identification and expect a response within a reasonable timeframe. You will not be discriminated against for exercising your rights.

10. International Data Transfers

10.1 Safeguards

Where data is transferred outside Nigeria, we ensure contractual data protection clauses, adequate security measures and compliance with NDPA requirements are in place.

10.2 Your Acknowledgement

By using this Site, you acknowledge that your data may be processed or stored outside Nigeria under appropriate protections.

11. Children’s Privacy

11.1 Age Restrictions

This Site is not intended for children under 13 years of age. We do not knowingly collect personal data from children.

11.2 Parental Requests

If you believe a child’s data has been collected, please contact us for prompt deletion.

12. Links to External Websites

12.1 Disclaimer

This Site may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies before sharing personal information.

12.2 Social Media Features

Social media plugins may collect usage data and set cookies according to their respective policies.

13. Changes to This Privacy Policy

13.1 Updates

Material changes will be communicated via website updates, prominent notices and a revised “Last Updated” date.

13.2 Acceptance

Continued use of the Site constitutes acceptance of the revised policy.

14. Contact Information

For privacy inquiries or to exercise your rights:

theseonextdoor@gmail.com